Highest deal in Charan's career!
The shooting of the film 'Peddi', directed by Buchi Babu and starring global star Ram Charan in the lead role, is going on at a brisk pace. Charan's 'Peddhi Signature Shot' from this rural sports drama with a cricket theme has gone viral on social media. Even international cricketers are impressed with Charan's body language and mass screen presence in this movie.
The latest update regarding this movie has come out. The popular OTT platform Netflix has acquired the digital rights of all languages related to this film. For this, it is said that a record-breaking deal has been signed by paying a huge amount of Rs. 105 crores. This is being touted as the highest OTT deal in Charan's career.
Currently, the key action scenes of this movie are being shot on a specially constructed huge set in Hyderabad. Janhvi Kapoor is playing the heroine in this movie.. Shivraj Kumar, Jagapathi Babu, Divyandu Sharma are playing key roles.
Produced by Venkata Satish Kilaru on Vriddhi Cinemas, the film is co-produced by Mythri Movie Makers and Sukumar Writings. AR Rahman's music, Ratnavelu's cinematography, Avinash Kolla's production design, Naveen Nooli's editing are plus points for 'Peddi' as a technical plus. It is reported that more than half of the shooting has already been completed. Preparations are underway to complete the shooting by the end of this year and release 'Peddi' as a special Charan birthday special on March 27 next year.