'Coolie' promotional strategy!

Tamil superstar Rajinikanth is the hero of the film 'Coolie' directed by Lokesh Kanagaraj. There is a huge craze for this film not only in Tamil Nadu but also across the country. The main reason for that is the star casting like Nagarjuna, Aamir Khan, Upendra and others. The latest promo of the special song 'Monika' sung by Pooja Hegde from this movie has come out. Anirudh's music and Pooja Hegde's dance are impressive in this song. The full song will be released on July 11.

However, the promotional strategy of this film has now become a hot topic. Sun Pictures' decision to release the film directly without a teaser or trailer has become a topic of discussion. This dare attempt is being made because the business is already almost complete. But, the fans are somewhat disappointed with this decision. Pre-release events will be held at the Nehru Stadium in Chennai at the end of July and in Hyderabad on August 7. These are likely to be the main platforms for the promotion of the film.

Although the trailer is key to the publicity of the film, 'Coolie' is already a film that has met expectations. Although this kind of experiment is new at the level of Rajinikanth, if it is successful, it is likely to become a trend in the future. It remains to be seen how successful this experiment will be. The film, which is being produced by Sun Pictures, is set for a grand release on August 14.